What’s Different Between the Starter, Professional, and Elite Subscriptions?

Quick takeaways

Starter ($0/mo, 50% service fee): fully self-serve. Best to test NIL with a light budget.
Professional ($250/mo, 20% service fee): advanced tools + priority support + analytics. Best for brands running campaigns regularly.
Elite (custom): white-glove, end-to-end campaign management and reporting. Best for larger, complex programs.

All tiers use MOGL’s AI-powered NIL platform and access a network of 30,000+ athlete influencers.

In Summary

Starter works for simple campaigns, Professional suits brands running multiple campaigns with analytics needs, and Elite is designed for sophisticated, large-scale programs requiring strategic partnership and content production.

All three tiers leverage MOGL's AI-powered platform to connect brands with college athlete influencers, ensure NCAA compliance, and provide access to authentic Gen-Z audiences through athlete-driven content

At-a-glance comparison

Capability	Starter	Professional	Elite
Monthly price	$0	$250	Custom
Service fee on athlete payments	50%	20%	Custom
Campaign management	Self-serve	Enhanced tools + priority support	Fully managed, end-to-end
Athlete reach & matching	AI matching across MOGL’s college athlete marketplace	Same, plus quicker support and better economics for volume	Team sources, vets, and manages creators for you
Analytics	Basic campaign tools	Athlete Audience Insights™: real-time performance + audience demographics	Advanced reporting & delivery of results
Content / rights workflows	Standard creator deliverables & approvals	Same as Starter	Creative strategy, production support, rights & approvals handled by MOGL
Best for	Testing NIL, small pilots	Recurring programs needing scale & visibility	Large, complex, or hands-off programs

Analytics capability reference from MOGL’s Athlete Audience Insights coverage.

What you get in each plan

Starter — self-serve NIL testing

$0/mo + 50% service fee when you pay athletes.
Use MOGL’s AI platform to discover and activate college athlete creators.
Launch/manage campaigns yourself; chat-based support.

Ideal when you’re piloting NIL, running one-off posts, or learning the motion.

Professional — scale with better tools & economics

$250/mo + 20% service fee—lower fees make multi-campaign usage more cost-effective.
Priority support and enhanced platform features for managing multiple athletes per job.
Real-time analytics via Athlete Audience Insights™ (impressions, engagement, reach, audience makeup).

Ideal for growing brands and agencies running NIL regularly.

Elite — fully managed, agency-style execution

Custom pricing; MOGL’s team handles strategy, creative, sourcing, production, compliance, payments, and reporting.
Includes dedicated customer success and campaign content production & support.

Ideal when you want a turnkey partner or need complex, multi-market programs.

How to choose: three practical questions

1) How often will you run NIL?

Infrequent or proof-of-concept → Starter
Monthly/quarterly cadence → Professional
Always-on or cross-channel programs → Elite

2) Do you want to run it yourself or have a team own it?

DIY → Starter/Professional
“Do it for me” → Elite (white-glove execution and reporting).

3) Do you need audience-level insights to optimize?

If you need real-time performance and demographics to steer spend, Professional (and Elite) unlock Athlete Audience Insights™.